Last updated and checked October 28, 2026 · By Nick Hall, who tracks handgun pricing across 200+ retailers daily
Affiliate disclosure: USA Gun Shop may earn a small commission when you purchase through links on this page. All prices are pulled from live retailer feeds and updated daily.
- Treat every gun as loaded
- Point the muzzle in a safe direction
- Keep your finger off the trigger until you’re ready to shoot
- Know your target and what’s beyond
Quick Answer: The best handgun deals in 2026 come from stacking a manufacturer rebate (Smith & Wesson, Springfield Armory, Sig Sauer and Ruger all run them) on top of a retailer sale event: Black Friday, Memorial Day, July 4th or Labor Day. On October 28 the cheapest new 9mm in our feed was a Taurus G3C at $229.99, and a Glock 19 V was $539.
Best handgun deal categories: micro-compact 9mms (Sig P365, Smith & Wesson Shield Plus, Springfield Hellcat) during late November and December; full-size 9mms (Glock 17/19, Ruger Security-9) during holiday sale weekends; budget CCW (Taurus G3C, Ruger MAX-9) during regular Bass Pro and Cabela’s sale weeks.
The biggest mistake handgun deal hunters make is buying based on the discount rather than the gun. A 25% off coupon on a gun that does not fit your hand is no deal at all. Match the gun to your role and preferences first, then wait for that specific model to hit a sale price you find acceptable. The right gun at slight premium beats the wrong gun at deep discount.
Table of Contents
How we tested: Every pick here is ranked against our testing methodology. Minimum round counts, accuracy and reliability protocols, the failures that disqualify a gun.
Best Handgun Deals Online Right Now
Best-priced firearms across 200+ retailers · Updated every 4 hours
These are the best pistol and revolver deals we’re tracking right now across 200+ online retailers. The carousel above reads our feed, so it shows what’s actually on sale today. Not last week. Not some stale list that hasn’t been updated since 2024. Today.
Whether you’re looking for a carry gun, a range toy, or your first pistol, handgun prices move constantly. The NSSF reports handguns account for over half of all firearms sold in America, which means fierce retailer competition. On October 28 a new Glock 19 Gen 6 was $597.60 at Midway USA and $620 at Brownells, while the Glock 19 V that replaced the Gen 5 was $539 at Sportsman’s Warehouse. Our price comparison tool tracks all of them so you don’t have to.
I’ve been tracking gun prices for years now, and the gap between the cheapest store and a trusted one is where you save money. A plain Sig P365 was $466.99 at Kentucky Gun Co and $499.99 at Brownells on October 28. The deals above update automatically, but keep reading for breakdowns by category. And if you want to see deals across all firearm types, check out our main gun deals page.
Best Concealed Carry Pistol Deals
Concealed carry pistols are the hottest segment in the handgun market, and that means retailers are constantly competing on price. The Sig P365 and P365X are among the most popular carry guns in America right now. The Glock 43X ($448 at Sportsman’s Warehouse on October 28) and Springfield Hellcat Pro are right behind them, and both see solid discounts throughout the year.
The S&W Shield Plus is another one to watch: $393.99 at Guns.com on October 28. Smith runs manufacturer rebates a couple of times a year, and when you stack one with a retailer discount you’re looking at a serious deal. The Ruger LCP MAX is the go-to for deep concealment, and it’s already budget-friendly.
If you’re shopping for a carry gun, don’t just look at sticker price. Factor in the cost of extra magazines and a good holster. Some retailers bundle those in, so compare the bundle against the bare gun plus parts. Check our cheapest online gun stores guide for a full breakdown of which retailers have the best overall value.
Best Full-Size Pistol Deals
Full-size pistols have wide price variance between retailers, and generation matters as much as store. A Glock 17 V was $539 at Sportsman’s Outdoor Superstore on October 28, while the Glock 17 Gen 6 ran $583 at Midway USA to $620 at Brownells and PSA. These are the guns that sit on shelves longer because most buyers are chasing compact carry guns, which means dealers are more willing to cut prices to move inventory.
The Glock 17 and 19 are the benchmarks here. The CZ P-10 F is a strong value that often undercuts Glock pricing. The S&W M&P 2.0 in full-size is one of the best deals in the game when it’s on sale. And the Beretta APX series has been heavily discounted as Beretta pushes the platform. If you want a home defense pistol or a range gun that won’t break the bank, full-size is where the deals are.
Don’t sleep on police trade-ins either. You can find used Glock 17 Gen 3s and Sig P320s from law enforcement for well under new prices. They’ve got holster wear, so inspect the internals or buy from a store with a return policy. Several of the retailers we track carry them regularly.
Best Revolver Deals
Revolvers are having a moment right now, especially for concealed carry. The S&W J-frame (642, 442, 340PD) is still one of the most popular backup and carry guns out there, and Smith & Wesson revolvers hold their value stubbornly: a 642 was $430.98 at Battlehawk Armory and $498.99 at Guns.com on October 28. Where you find the real revolver deals is Taurus and Ruger. The Taurus 856 and Ruger LCR are both solid carry revolvers that see regular sales. For .40 S&W carriers specifically, see our best subcompact .40 S&W pistols roundup.
For range revolvers and home defense wheelguns, the Ruger GP100 and S&W 686 are the gold standard. They’re not cheap, but they go on sale during holidays. If you’re patient and use our price check tool, you’ll catch one at the right price.
Best Budget Handgun Deals Under $300
Budget doesn’t mean bad anymore. Not even close. The Taurus G3C might be the best value in firearms right now: a reliable 9mm that was $249.99 at Bass Pro Shops on October 31. The Ruger Security-9 is another killer option at $299.99 at Bass Pro Shops or $304.99 at Sportsman’s Warehouse, and the S&W SD9 VE ($361.99 at Guns.com) has been a go-to budget recommendation for years.
But the real story in budget handguns is Canik. The Canik TP9 series punches so far above its price point that it embarrasses some of the $600+ guns. The trigger alone is worth the price of admission. The newer Canik METE MC9 was $399.99 at Guns.com, PSA and Sportsman’s Warehouse on October 28.
If this is your first handgun, don’t feel like you need to spend $500+. Any of these budget picks will serve you well for home defense, range time, and even concealed carry. Put the money you save toward ammo and training. Speaking of ammo, check our ammo deals page to keep your range trips affordable.
Handgun Price Benchmarks: What You Should Pay in 2026
Lowest new prices in our feed on October 28, 2026, base models only. Trusted stores: Palmetto State Armory, Brownells, Guns.com, Sportsman’s Warehouse and Sportsman’s Guide. Prices change daily; run a price check before you buy.
Read the two columns together. The lowest new price is the floor in our feed that day; the trusted-store price is what you pay at one of the five stores we lead our price boxes with. When the two match, the market is tight. When they don’t, the cheaper row is often a cash price or a store with tougher return terms, so read its listing before you buy. The biggest sale weekends are Black Friday, Memorial Day and the 4th of July.
Which Handgun Brands Have the Best Deals?
Glock: Steady Prices, Rare Drops
Glock pricing barely moves between stores. On October 28 a Glock 19 V was $539 at Sportsman’s Warehouse and $550.99 at Guns.com. The deals come from Add to Cart pricing and holiday sales. Patience pays with Glock. For more, see our Glock deals page.
Sig Sauer: Premium Brand, Surprising Deals
Sig runs manufacturer rebates more often than Glock, and a rebate stacked with a retailer sale is how a P365 gets well under its $499.99 trusted-store price. The P320 Compact and M17/M18 see deep discounts because production volume is high. Check our Sig Sauer deals page for current promotions.
Smith & Wesson: Best Value Deals
S&W runs aggressive rebates and retailer promotions. On October 28 the Shield Plus was $393.99 at Guns.com, and the SD9 2.0 was $289.99 at Sportsman’s Warehouse. The M&P 2.0 Compact is one of the best value pistols on the market when it’s on a holiday sale.
Budget Brands: Taurus, Canik, Ruger
Budget brands swing more between stores. In late October a Taurus G3C ran from $249.99 at Bass Pro Shops to $304.99 at Midway USA, and a Ruger Security-9 from $299.99 at Bass Pro Shops to $350.99 at Guns.com. The Canik METE MC9 sat at $399.99 at three stores. These brands are where the biggest percentage discounts happen because retailers undercut each other freely.
Where to Find the Best Pistol Prices
Not all retailers are created equal. Some have lower base prices but charge more for shipping. Others run constant sales but inflate MSRP first. Here are the retailers I trust and track for handgun deals. Palmetto State Armory is strong on Glocks and budget handguns. Brownells runs excellent coupon codes. Guns.com frequently has exclusive deals and bundles.
GrabAGun is worth checking on Sig Sauer and Smith & Wesson. KyGunCo posts cash/check prices that beat almost everyone if you’re willing to skip the credit card: its P365 cash price was $466.99 on October 28. Between these five plus the other retailers in our network, we cover 200+ online gun dealers.
The fastest way to compare all of them at once is our gun price check tool. Search any handgun model and see every retailer’s current price side by side. For the full grid of today’s deals across all categories, hit our gun deals page.
How to Get the Best Deal on a Handgun
Not sure which handgun you want yet? Check our best concealed carry handguns roundup, our best 9mm pistols guide, or browse holsters to complete your setup. For first-time buyers, our how to buy a gun online guide walks through the entire process.
Step one: use our price check tool before you buy anything. Seriously. I’ve seen people overpay because they bought from the first retailer they found. It takes 10 seconds to search and you’ll see every price instantly. Step two: check for manufacturer rebates. Sig, Springfield, and Ruger run mail-in rebates regularly, and they stack with sale prices.
Timing matters too. The best time to buy a gun is during major holiday sales. Memorial Day and Black Friday are the two biggest, but July 4th and Labor Day are solid too. Some retailers also run end-of-year clearance in January to make room for new models.
One thing people forget: FFL transfer fees. If you buy a gun online, it ships to a local FFL dealer who charges their own transfer fee, so call yours before you order. Factor that and shipping into the total cost. A gun that’s $20 cheaper online might cost more after shipping and transfer. Most online deals still beat local gun store prices, especially on popular models. Check our best gun deals roundup for current top picks across all categories.
Shopping for a specific brand? Check our dedicated Glock deals and Sig Sauer deals pages for the lowest prices on the two most popular handgun brands. If you are also in the market for a long gun, browse our shotgun deals page.
Facts and Figures
- On October 31, 2026, a new Taurus G3C was $249.99 at Bass Pro Shops.
- A Glock 19 V was $539 at Sportsman’s Warehouse; a Glock 19 Gen 6 ran $597.60 at Midway USA to $620 at Brownells.
- A plain Sig P365 was $466.99 cash at Kentucky Gun Co and $499.99 at Brownells.
- The S&W M&P9 Shield Plus was $393.99 and the Canik METE MC9 $399.99, both at Guns.com.
- The NSSF reports handguns account for over half of all firearms sold in America.
- Online handgun purchases ship to an FFL dealer, who runs the background check before you take the gun home.
Handgun Deals FAQ
What is the average price for a new handgun in 2026?
It spans a wide range. Budget guns from Taurus, Ruger and Canik sit at the bottom, the mainstream Glock and Smith and Wesson models in the middle, and Sig Sauer and HK at the top, where you can pay several times the budget price for the same caliber. Rather than quote a figure that is wrong by next week, use the live deals above: they read our retailers in real time and show what each gun actually costs today.
Where can I find the best handgun deals online?
We compare 200+ retailers daily, and Palmetto State Armory, Guns.com, Brownells, Sportsman's Warehouse and Sportsman's Guide are the five we lead our price boxes with. Cash-price stores like Kentucky Gun Co can come in lower: a Sig P365 was $466.99 there on October 28, 2026, against $499.99 at Brownells. Check the live deals above for today's best prices.
Is it safe to buy a handgun online?
Yes. All online handgun purchases are shipped to a licensed FFL dealer near you, where you complete the background check and paperwork in person before taking possession. It's the same process as buying in a store, you just get to compare more prices.
When do handguns go on sale the most?
The biggest discounts land around Black Friday and Cyber Monday, Memorial Day, the Fourth of July, and tax refund season in February through April. Manufacturers also run rebate programs through the year that come off the counter price, so it is worth checking whether the gun you want has one running before you buy.
What is the cheapest reliable handgun I can buy?
The Taurus G3C and the Ruger Security-9 consistently come in at the bottom of the market without giving up reliability: on October 31, 2026 they were $249.99 and $299.99 at Bass Pro Shops. The Canik TP9 series is the other one worth a look: it undercuts guns it has no business undercutting.
How much does an FFL transfer cost for online handgun purchases?
Transfer fees vary by dealer and by state, and they are the line people forget when they compare an online price against a local one. Call your local FFL and ask what they charge before you order.
Are used handguns a good deal?
Used handguns, and police trade-ins in particular, can save you a good chunk off new prices, and most quality handguns last tens of thousands of rounds. Buy from a retailer with a clear return policy and inspect for excessive wear. Police trade-in Glocks are particularly good deals.
Do handgun prices include shipping and taxes?
No. Most online retailers charge shipping separately for handguns, and sales tax depends on your state. Some waive shipping above a set order value. Add shipping, tax and the FFL transfer fee together before you decide an online price beats the one on the shelf down the road.
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